NC 10% Campaign
Ugly & Wild: Learning to Love N.C. Fish
Even though your mama said, “there are many fish in the sea,” we often seek out what we already know. Locals Seafood is an inland fish house in Raleigh, North Carolina, that believes love awaits those who are willing to take a chance with the lesser-known, but ultra fresh, bounty caught off their coast. Over the last decade nearly 40% of N.C. fish houses have closed due to increasing demand for imported seafood; which is familiar and cheap, but from obscure sources using unknown practices. UGLY & WILD explores how Locals Seafood is creating new connections with venerable coastal fishing families to bring one of the state’s last wild foods to a dinner plate near you. After all, true beauty is fried on the inside.
Resources
NC Catch
NC Catch is an organization dedicated to North Carolina seafood education and promotion. It is a partnership of the state's local catch groups: Brunswick Catch, Carteret Catch, Ocracoke Catch, Outer Banks Catch.
Seafood Market Lists (inland and coastal)
NC Sea Grant
NC Sea Grant provides research, education and outreach opportunities relating to current issues affecting the North Carolina coast and its communities.
Ugly Fish Bingo & Film Screening Toolkit
Use Ugly Fish Bingo and other activities to educate your group about underutilized NC seafood species in a fun and engaging way!
Partners
